The London Wine Competition is back for its 8th edition, and submissions are officially open. Over the years, this prestigious competition has become one of the most important global benchmarks for wine producers aiming to stand out in the eyes of both the trade and the consumer. With every passing year, it’s become more international, more competitive, and more impactful for those who enter.

What Makes the London Wine Competition Unique?

Unlike traditional wine contests that focus solely on quality, the London Wine Competition sets itself apart by evaluating wines through three essential criteria:

1. Quality – Is the wine well-made and true to its varietal character and origin?

2. Value – Is it priced appropriately for both the trade and consumers?

3. Packaging – Would a consumer pick it up off a shelf or wine list?

This holistic approach ensures that winners are not only exceptional in taste, but also market-ready—making the competition especially relevant for today's competitive retail and on-trade landscape.

Why Submit Now?

Early entrants benefit from maximum exposure, early promotional support, and extended media coverage through Beverage Trade Network’s platforms. The London Wine Competition provides a strategic advantage to those who submit early, with winning wines featured throughout the year across multiple trade and consumer media outlets, social platforms, and newsletters.

More Global Than Ever

The 2026 edition is set to be the most international yet, with entries expected from 50+ countries. This global reach gives producers a platform to benchmark themselves against the best from across the world, judged by some of the most respected wine buyers, sommeliers, Masters of Wine, and educators in the UK.

The Impact of Winning

Winners receive medal stickers, detailed score breakdowns, tasting notes from judges, and promotional assets to help amplify their achievements. Top-scoring wines also receive feature coverage, direct-to-trade exposure, and the opportunity to be included in BTN's product discovery platforms.

Key Dates:

Super Early Bird Deadline - 31 August 2026
Early Bird Deadline - 30 November 2026 
Regular Deadline - 28 February 2026
Warehouse Closes: 7 March 2026
Judging Date: 23 & 24 March 2026
Winners Announced: 22 April 2026

Fee Schedule (Per Wine):

£90 Super Early Bird - Now to 31 August 2025
£120 Early Bird - 1 September 2025 to 30 November 2025
£140 Regular - 1 December 2025 to 28 February 2026

Get Your Wines In Early

Whether you're a boutique winery looking to break into the UK market or a global brand aiming to reaffirm your position, the London Wine Competition provides unmatched value. The earlier you enter, the more mileage your wines will receive.

Visit www.londonwinecompetition.com to submit your wines today.

Also Read:
International London Wine Competition 2025 Results Announced
Isabel Estate’s Wild Barrique Takes Top Spot at London Wine Competition 2025
Hasher Family Wines Wins the Winery of the Year South Africa